To give shoppers an idea of what the bra is like IRL, the product pages also have reviews from other buyers. any time. Using the campaign titled #NYCTakeoff, the brand placed more than 150 poster-sized vouchers in bus shelters all over the city complete with text encouraging the ad viewer to peel off the ad in exchange for one of many prizes, including round-trip flights, tickets for sporting events and free ice cream. ). In another image, a pizza delivery mini-fig is shown scooting off with a delivery. It then makes a recommendation based on purchases and returns made by people who fit a similar profile. Virtual Reality. The ‘360 Fit’ system is an interactive tool which helps users measure themselves and find the correct sized sports bra as accurately as it is possible online. 8 Exceptional Examples of Interactive Product Pages Sony – Be Moved. about our relevant content, products, and services. Examples such as this one, posted by Stripe designer Tyler Thompson, would be difficult to decipher at the best of times. Download source files for free. The Happy Ending: Redeeming bad experiences. Usabilla uses the information you provide to us to contact you Games. Interactive marketing as a whole and interactive ads are a great way for brands to tell stories, enhance word of mouth, and get personal in ways that they just haven’t been able to do before. For more information, check out our privacy policy. Geox has combined narrated video with interactive elements, ingeniously conveying the competitive advantage of this shoe range: “perfect for any weather condition”. It will recommend or not recommend certain products for particular body types (apple-shaped, pear-shaped, and so on), and provides details on whether there’s any stretch or give to the fabric. The brand isn’t just selling a trench coat — it’s selling a style. It’s slimmer than a typical wallet. Product Showcase. Short of sending your customers free samples of your products, interactive product pages are the best way to help them get a real feel for what you’re selling before they make the decision to buy. As you move the slider up and down, the thicknesses of the wallets change. The tricky thing about its business model is that a customer can choose a garment for a big event (such as a wedding or work presentation), only to have it arrive a day before the big day and be a total disaster. A classic example of the scope of the product life cycle is the typewriter. You want in? APPS. Interactive content can take so many shapes and sizes in today’s digital world it can be hard to keep it all straight! Today, 40.2% of marketers say that infographics are the best visual format … Browse through these examples to get a sense of various features in our most recent product release and see how this technology can work for your product or industry. The use of cool gradients gives the website character without taking away from the most important content. Whether the application is for sales, eLearning, experiential marketing, museum, trade show, reality TV or a game show, we can help guide you through the process and deliver a media solution that’s right on target. Brickfielder is a British company that designs and produces innovative windproof golf shirts. This is a reading app design project, with smooth animation and exquisite UI design making this app more realistic. Recreating the experience of shopping in person gives a buyer a sense of connection to an item being sold. - Terms of Service | Privacy Notice | California Privacy Notice, Recreating the experience of shopping in person, put together a gallery of images and videos, lets people upload pictures of them wearing the clothing, Product photos IRL (such as customer photos, or photos showing the product in action), Product demo (such as a video featuring the product), Full description of product and its options (colors, size range, etc. Learn from great content with higher than average social shares. That sense of interactivity is missing online, but it’s not completely absent. We're committed to your privacy. And here's the example of interactive content from Sainsbury's. Fitbit presents its ChargeHR wristband in a scrollable journey of product exploration. A product or service that doesn't give you an opportunity to control it. For example, the product page for a Kate Spade romper has reviews warning that the zipper is wonky, and that the romper is tricky to get into and out of (making bathroom breaks a real chore). You may unsubscribe from these Along with reviews, Rent the Runway has detailed fit information about each of its products. Some products are accompanied by short videos and also include links to the Sony Store and other online shops like Amazon, T-mobile and Best Buy. It thus refers to the Usability Functionfeatures of the entire process of abstracting, implementing & testing hardware and software products. They send a newsletter to users, based on their viewed products, proposing to choose the color and size of clothes. The concept is highly interactive and maintains your attention perfectly. Additionally, interactive kiosks can also extend marketing services as digital signage, promoting the latest products and/or services, else host paid-for advertising services. Software designed as a tool for users such as a knowledge management platform. Another, more business-focused example would be this gamified … In a vertical scroll you can get clear picture of the various features, the watch display and the product benefits. Welcome to the new @GetFeedback platform. Instead, it has a quick questionnaire that asks detailed questions about bra preferences and breast shape. This Sony website is an awesome example of parallax design. 1. Near the bottom of the product page, it has recommended products and a list of the other garments worn by the model, in case a shopper wants to get the complete look. The fun thing about shopping in a brick-and-mortar store is that people get to touch the products they’re considering purchasing. Well Geox eliminates these doubts with their Amphibiox shoe range and interactive website. Most examples are online and don’t always take the form of standard ads. Bjorn Borg has a range of reflective products that are ideal for sporting at night. Pitch Examples Pitches, pitch decks, and presentations Create product pitches and investor presentations that sell. There’s a full detailed description of the bra, plus recommendations for women with particular breast shapes. The… Looking at examples will give you an idea not only of what works and what doesn’t, but also how an interactive product page can come together, and the number of possibilities that exist for designing and styling the page. Rent the Runway has detailed fit information about each of its products Geox eliminates these doubts with their Amphibiox range. Up and down, the brand ’ s digital world it can be hard to keep it all straight just! With higher than average social shares know what you think 20 examples of interactive advertising examples site conversions! Many interactive pages might be overwhelming for the consumer fast and easily to the next stage in the.... 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